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CRM & Marketing Automation Manager

CRM & Marketing Automation Manager


To continue the rapid growth, Matsmart is looking for a superstar to take the next step in marketing automation and personalized customer communication based on actual customer data. 

We are looking for a person that can work across our current and future markets with both the analysis of our customer base and the utilization of that base in the best way possible in our marketing.  

Main tasks

  • Ownership of the process for full utilization of current CRM and marketing automation system 
  • Design and implement direct email marketing campaigns together with the sales team
  • Plan and implement CRM strategies to improve customer retention, loyalty and engagement
  • Utilize customer data to build highly personalized campaigns and segments
  • Build loyalty programs and automated campaigns to maximize customer lifetime value


  • Strong business mindset
  • Passion for creative and analytical CRM-work
  • Prestigeless with a positive attitude
  • Strategic and operational 
  • Passionate team player
  • Able to shift up when needed and handle fast-paced situations as well as tight deadlines
  • Proactive and independent

Basic knowledge

  • Minimum 2 years of hands-on experience with CRM marketing and/or marketing automation
  • Experience within either e-commerce, retail or B2C marketing - ideally within FMCG
  • Comfortable with the toolbox of data analysis
  • Strong writing skills
  • Fluent in Swedish and/or English (you will have several international colleagues), plus if you can work in other languages such as Finnish, German, Dutch etc.

Preferred knowledge

  • You have previously implemented and/or worked in a CRM-system
  • Basic HTML skills


Apply for this job

Or, know someone who would be a perfect fit? Let them know!


Drottninggatan 71C
111 36 Stockholm Directions support@matsmart.se 010-884 84 50

Why work with us?

Do you want to work in an inspiring and fast paced environment together with an awesome team on a mission to minimize the food waste? Then you have come to the right place.

  • Make real impact

    A unique opportunity to work hands on to reduce the food waste

  • Personal growth

    Plenty of room for personal growth

  • Entrepreneurial journey

    Entrepreneurial experience in well-financed company with very ambitious growth plans

  • The best colleagues available

    We are a dedicated team that work towards a common goal. We have fun together and learn from each other. Everyday.

Workplace & culture

Our employees are driven, smart, fun and truly passionate about our mission - to reduce the food waste. The atmosphere is highly entrepreneurial and energizing. 


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